Growth Lab

Insights, tips, and trends to help businesses grow through creative marketing strategies.

Person reviewing SEO score and report showing common SEO mistakes, cost of bad SEO, and reasons why hire an SEO agency to fix SEO mistakes.

Why Hire an SEO Agency: The Hidden Costs of Bad SEO

Search engine optimization (SEO) is not just a nice-to-have. It is the foundation of digital…

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Two ecommerce business owners preparing shipments while reviewing a free shipping Shopify strategy and managing shipping costs

Should You Offer Free Shipping on Your Shopify Store?

Example of ecommerce website design mistakes shown on a product page with high quality images and customer reviews on a user friendly ecommerce website

Ecommerce Web Design Mistakes That Are Costing You Sales

Small business team focused on conversion rate and converting website traffic into sales through fulfilment and support.

Converting Your Website Traffic into Sales

Person using a laptop representing multi channel marketing and digital marketing channels.

How Home & Lifestyle Brands Can Grow With Multi-Channel Marketing

Frustrated business owner looking at laptop, struggling with ecommerce site growth and online store performance.

Why Your Ecommerce Store Isn’t Growing

Trade professional visualizing a bathroom design using products from a trade program.

How to Create a Successful Trade Program

Laptop showing Shopify logo – representing top Shopify apps to grow your online store with tools for email marketing, search, reviews, and analytics.

5 Shopify Apps We Love for Growing Your Online Store

Email marketing agency professional reviewing campaigns on phone and laptop at a café, showing mobile-optimised automation in action.

Automating Your Marketing with an Email Marketing Agency

Designer working on creative visuals at a web design agency using a digital drawing tablet and desktop computer

What to Look for When Hiring a Web Design Agency